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Posted by Zyp on December 9, 2007, 8:42 pm
Noon-Air wrote:
>> Noon-Air wrote:
>>>> We got a phone call from a potential new customer. After a little
>>>> info, we found that we had already been servicing their parents
>>>> house for years. Even replaced the parents furnace, A/C coil, air
>>>> cleaner, UV and water heater. We've been servicing the parents
>>>> home twice a year for years and years.
>>>> So the potential says, "Hey, we had a company come out, they had
>>>> the booties, a small red carpet, they camera'd our heat exchanger
>>>> and told us it was cracked, rusted, etc, etc and needed to be
>>>> replaced. What they have is a older 100k btu 90% that would need
>>>> to be replaced with a 60-75K 95% gas. This company tells them they
>>>> will replace it with a 100k 95% gas furnace
>>>> for.......................................... hang onto your hats
>>>> now............... $8,000 !!!!!!
>>>> Now this is replacing the furnace only. NO other accessories.
>>>> Existing PVC, modify the supply to fit and reuse the return air.
>>>> We gave them a price of $3500. Now they start to wonder so they
>>>> start checking around. (They are living with their parents while
>>>> they decide). They call a company that is huge and known for
>>>> selling appliances. They have a kinda neat online site where you
>>>> answer a few questions and you get a complete written estimate!!
>>>> They haven't been out to look at anything. The customer keeps
>>>> calling us back and saying, now I want to replace this, now I want
>>>> to replace that. The company is including "this", does yours?"
>>>> "Now it includes "this" too, does yours?". Finally the price is
>>>> getting ridiculous and I go off on them. I tell them, "Here is
>>>> what I do as you can check by asking your parents. We also
>>>> advertise at the schools and churches. We support the local
>>>> schools in our town by providing money and gifts for all their
>>>> drives, outddor activities and anything else that goes on in this
>>>> community. Does the company across the river you want to use do
>>>> any of that? (No, they dont). Anyways, long story short, they are
>>>> probably going with the other company because we wont give the job
>>>> away for "free" and the husband has used that company at his
>>>> office. (So did the parents at their house and we won them over).
>>>> Anyways, thats life in the fast lane of the hvac world. Bubba
>>>
>>> Just remember that when you lose one, something better is gonna come
>>> along.
>>
>> Today's consumers [home owners] tend to be a little less trusting
>> and a little more investigative. Especially with the internet. But
>> you can beat a horse to death somtimes.
>>
>> It seems to "win" over a new customer, you have to be price [economy]
>> concious and bend over backwards to provide [what may seem extra but
>> is standard to some] service.
>>
>> There's been several times I lost 'em, but after they find out the
>> 'other' [technitions] really don't know, they come back.
>>
>
> I tell 'em that its not about price but the very best quality and
> value for their hard earned dollar. Are they looking for a top
> quality installation of the very best equipment, done by a certified
> master contractor and tech, or do they want it done cheap.
Well, let me check it out, and I'll call ya tomorrow.
--
Zyp
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